THE AVY BLOG

A simple Q2 plan for personal branding photography that starts with 10 essential shot types and shows you how to build the variety you actually need for consistent, confident marketing.

AI headshots may be trending, but real presence builds real trust. This case study explores why authentic branding photography still matters and why we don’t do fake in 2026.

AI headshots are trending, but are they really a good idea for your brand? I ran a little experiment—uploaded my own photos to a top AI generator—and got 100 polished, professional-looking images that… weren’t me. In this blog, I break down why using fake headshots might be hurting your brand more than helping it, and why real, authentic portraits still matter—especially if you value integrity, connection, and showing up as your true self.